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The strategic work before, during, and after the production of content is of great importance. A well-developed content strategy ensures that the content achieves the desired effect and helps you achieve your goals. At Baby Journey, we make sure to define your goals and develop a content strategy and a successful concept targeting a specific audience based on them. We are with you throughout the entire process - from needs assessment, idea generation, concept development, strategy formulation, production, and activation. We are also here to help you distribute your content when needed.
Creative ideas are important, but knowing how to proceed and execute all steps in the process correctly is equally crucial. Our professional team of content experts utilizes an editorial approach and timing to develop the right stories for the right audience at the right time. We oversee the entire chain, determining which stories are produced in which format and where distribution occurs.
At Baby Journey, we specialize in content marketing. The whole idea is to create creative content that effectively communicates with your customers and provides value. With us, content can take various forms depending on what both we and you feel is best.
Pregnant women and parents of young children often seek out relevant information presented in guides with helpful and reassuring advice. We assist you in creating engaging and informative guides or customized articles that your target audience will find highly useful.
Video productions are an excellent way to increase brand awareness and boost sales. For instance, we can create creative YouTube series or short video clips with text for social media. Let's brainstorm together!
A picture may not say more than a thousand words, but it says quite a lot. Images help to anchor the message in a text and engage the reader. Content accompanied by relevant images often drives more traffic.
With a podcast, you can speak directly to your target audience about a relevant topic and get the listener truly engaged. We handle all the production and editing of the podcast.
For those who want presence and visibility in the right context.
For those who want to make an impact with multi-channel advertising.
For those who want to influence and make a real impact.
We create tailor-made solutions based on your needs.
For those who want presence and visibility in the right context.
For those who want to make an impact with multi-channel advertising.
For those who want to influence and make a real impact.
We create tailor-made solutions based on your needs.
Creating valuable content is at the core of Baby Journey, and it's a powerful and cost-effective way to reach out, both to all our users and to the target audience. We have a complete team of editors, photographers, editors, and others needed for successful production.
Denise Ticoalu
Campaign Manager, Baby Journey
